It's Derek time once again as Century Tuna launches a new multimedia campaign highlighting the best qualities of its main variants, Flakes in Oil and Corned Tuna. The box office star claims, "I've always been loyal to Century Tuna – kita sa katawan, di ba (you can see from my body, right)?" Billboards of Derek (shot by fashion photographer Xander Angeles) will be seen around the metro starting today, January 14. The TV ad (directed by Ricky Villabona) will be airing in all channels and can also be viewed on YouTube and Facebook.