PC&V Launches New Ad Campaign for Century Tuna Superbods 2012
February 18, 2012 2:16:06 AM

"WE WANT YOU to be a Superbod!" Showbiz hotties Derek Ramsay and Anne Curtis announce the call for contestants for this year's biggest celebration of health and fitness. After a two-year absence, Century Tuna's comeback to the beach paradise called Boracay for Superbods 2012 is one of the most-awaited summer events of the year. To heighten the excitement, PC&V created a military-themed concept for the entire campaign entitled "Salute to Sexy". The TV commercial features Brazilian models side by side with sexy, local babes and hunks in a boot camp style set, complete with a watch tower, helicopters and fighter jets. The ad shows Derek checking out the troops as a drill officer while Anne lands from the sky as a sultry paratrooper. To view the TVC, visit the Work section of this website.


Check out the Century Tuna Superbods website to find out how to join the Superbods 2012 competition and get a change to win great prizes such as FREE trip for 2 to Boracay for the event, must-have gadgets, and Century Tuna gift packs.